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bokelley avatar bokelley commented on June 29, 2024

Yeah, we need to add support for that. Where would you expect the is_refresh param to show up in the RTB request?

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dmitriyshashkin avatar dmitriyshashkin commented on June 29, 2024

Where appnexus ad server expects them. We use these custom values to target our direct sales campaigns through segments/query string targeting https://wiki.appnexus.com/display/console/Query+String+Targeting+via+Placement+Tags+and+Segments

As it's appnexus-specific it should probably be in impression extension object. Appnexus docs regarding the rtb request don't have anything about random keys / keywords: https://wiki.appnexus.com/display/adnexusdocumentation/Outgoing+Bid+Request+to+Bidders#OutgoingBidRequesttoBidders-ImpressionExtensionObject

If some new object must be added to make it work, I guess "keywords" (as these random keys are called in Appnexus AST) will be a good choice.

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bokelley avatar bokelley commented on June 29, 2024

Keywords is now live in PBS; I believe PBJS now needs to be updated to send them properly.

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dbemiller avatar dbemiller commented on June 29, 2024

@dmitriyshashkin could you open an Issue to the Prebid.js project for this, if you're still interested in it?

As bok said, Keywords are supported by the Appnexus adapter in Prebid Server now... so (as far as I know) there's no more work to be done on this issue in this project.

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