Leveraging Generative AI for ads hyper-personalization is an exciting frontier in online advertising. Specifically with LLMs’ ability to process and generate human-like text, we can revolutionize how we personalize ads in real-time. Here is a demo that takes in a product image and generates personalized ad strategies, copy text, and quirky hashtags for promotion purposes using Gemini Pro Vision. It is an initial version where a user persona can simply be described as age, gender, location, and occupation.

Blog Posts:

• jigyasa-grover.github.io/HyperPersonalizedAdsGenAI
• jigyasagrover.wordpress.com/hyper-personalized-ads-using-generative-ai