The influencer-marketplace from theonlyjunaid

Problem Statement
Challenges faced by Influencers
Challenges faced by Brands
How Influenzar (our platform) Solves These Challenges
Features (Brands)
Features (Creators)
User Sign-Up Options
Revenue Model
Tech Stack

Links

Demo Video: https://youtu.be/d8hstLFP1Js

Live Site: https://influenzar.vercel.app

Github:https://github.com/theonlyjunaid/Influencer-marketplace

Presentation Link:https://www.canva.com/design/DAFzRGoRlSA/xr8iRqjdtxOcBDA-_bRI6g/edit?utm_content=DAFzRGoRlSA&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

Problem Statement

Influenzar: A Marketplace Connecting Influencers and Brands

Influenzar addresses the challenges faced by both influencers and brands in the ever-evolving landscape of digital marketing. The platform serves as a centralized marketplace, offering a solution that enables seamless collaboration between influencers and brands.

The Challenge

For Influencers:

Showcasing Services: Influencers often struggle to effectively showcase their services to potential brand partners.
Pricing Strategy: Determining competitive yet fair market prices for their services can be challenging.
Visibility: Gaining visibility and expanding their reach among relevant brands is a persistent challenge.

Brands Challenges:

Discovering Suitable Influencers: Identifying suitable influencers for targeted marketing campaigns is time-consuming and complex.
Negotiation and Communication: Establishing a direct line of communication and negotiation with influencers can be challenging.
ROI and Campaign Effectiveness: Ensuring that campaigns reach the right audience and deliver a satisfactory return on investment poses a continuous challenge.

move back to table of content

How Influenzar Solves These Challenges

Influenzar offers a comprehensive solution by providing a platform where influencers can effectively showcase their services while brands can seamlessly discover, connect, and collaborate with suitable influencers. The platform facilitates the sale of influencer services at competitive market prices, fostering beneficial collaborations between creators and brands.

move back to table of content

Key Features

For Brands:

Effortless Creator Discovery: Brands can easily filter through a database of creators and influencers.
Direct Connection: Streamlined connection with creators for campaigns and projects.
Price Suggestions and Creator Capabilities: Insights into pricing strategies and influencer capabilities.
Detailed Filtering: Ability to filter creators based on categories, followers, and location.
Communication and Transaction: Securely hold payments until the completion of agreed work.

For Creators:

Enhanced Visibility: Increased visibility among brands.
Accessible Profile Setup: Seamless profile creation to showcase skills and services.
Fair Price Recommendations: Guidance on pricing strategies.
Targeted Reach: Enhanced filters to target specific audiences and brands.
Secure Transactions: Assurance that payments are secured until work completion.